Featured in Forbes Japan.

In a recent column for Forbes Japan, Jun Nakagawa, the representative of PARaDE, featured Pizza 4P’s in his ongoing series which explore how seemingly small details within a company or brand can reveal its deeper lifestyle philosophy.

This time, the spotlight was on Pizza 4P’s Tokyo’s unique menu book, Our Dictionary, which Nakagawa described as more than just a menu—it’s an integral part of the brand experience. The Dictionary stands out with its unusually thick pages, and within it, we highlight the stories of the producers and creators we work with—whom we call our “Oneness Partners.”

While guests are waiting to place their orders, while waiting for their food, or even in between courses, we invite them to explore Our Dictionary to learn more about the individuals behind the ingredients and products that make our dishes so special. By doing so, we hope that guests will gain a deeper understanding of the people contributing to the success of Pizza 4P’s Tokyo—and in turn, expand the connection to our concept of Oneness.

We believe that, through these small but meaningful interactions, our core essence of Oneness can gradually spread to those who engage with our brand.

We invite you to read the full article here!