Oneness Partner’s Vol.30 : Meet Lai and KIKI WINECLUB

Behind every wine at Pizza 4P’s Tokyo is KIKI WINE CLUB (@kiki_wine_club), guided by photographer, filmmaker, and creative director Masahiro “Lai” Arai.

The name “KIKI” speaks to two beautiful meanings in Japanese: “嬉々” for joy and laughter, and “季々” for the changing seasons. This is what KIKI WINE CLUB represents, a celebration of terroir and fermentation that brings people together through encounters with the land, plants, and farmers who tend it.

Lai’s eye for wine mirrors his gift for capturing moments. Through his lens, he documents the warmth of our spaces and the people within them, finding quiet serenity in everyday encounters. Many of the images you see from Pizza 4P’s Tokyo tell their stories through his vision.

Wine connects us all, a symbol of Oneness.

Through KIKI WINE CLUB and Pizza 4P’s, we create bridges that connect our guests with nature and the passionate hands and hearts that nurture the land.